xAI has rolled out Grok Build to every user on the web and mobile, moving the app-creation tool out of its earlier limited beta.
Grok Build lets users describe an app, game, website or dashboard in a chat and have Grok generate a working version live, across web, iOS and Android. The feature launched in July as an Early Beta restricted to SuperGrok Heavy subscribers, but xAI says it has since been made faster, given publishing and sharing capabilities, integrated with X, and connected to its own models for use inside the apps it builds.
Published apps get their own address on the grok.me domain, with creators able to set access as private, link-only or fully public, or connect a custom domain instead. Each app also receives a generated cover image, which can be regenerated, replaced with an upload, or redesigned through conversation with Grok.
Apps shared on X render inline with a banner carrying the creator's handle, and games are given a "play affordance" in the card.
Additional features introduced since the beta include the ability to let others remix a published app, custom domain support, export to GitHub, secrets storage for third-party API keys, and connectors for pulling in external data to build dashboards.
