Key facts

Founded
2023
HQ
Alameda, United States
Employees
—
Website
Funding stage
Seed · US$5m
LinkedIn
Further facts
  • Capital: AI or Not raised a US$5m seed round in January 2025 led by Foundation Capital, with GTMfund, Plug and Play and angel investors.
  • Timeline: Anatoly Kvitnitsky launched AI or Not as founder and CEO in 2023. In May 2026 it published a deepfake X-ray detection benchmark built on the dataset from a Radiology study on deepfake medical imaging.

Focus areas

Deepfake detection Fraud prevention Identity verification Insurance fraud

About

AI or Not is an Alameda, California company founded in 2023 by Anatoly Kvitnitsky. It sells an API and web app that tell whether an image, video, audio clip or piece of text was generated or altered by AI. Fintech, fraud-prevention, identity, insurance and media teams use it to screen uploaded documents, claims evidence and user content for synthetic material before acting on it. In January 2025 it raised a US$5m seed round led by Foundation Capital.

How they use AI

AI or Not trains its own detection models on outputs from current generative tools and returns a likelihood score through its API. Models cover images, video, audio, text and face-swap deepfakes, and a May 2026 benchmark on deepfake X-rays extended the checks to medical images used in claims.

Products and services

  • AI detection API — Single API that scores images, video, audio and text for AI generation and deepfakes, for embedding into onboarding, claims or moderation workflows
  • Deepfake detection — Checks faces and voices in images, video and audio for synthetic or swapped content
  • Web app — Self-serve upload tool for one-off checks by individuals and teams

Key people

  • Anatoly Kvitnitsky — Founder and Chief Executive Officer

Investors